4
Communication: Without it you
travel alone
Maxwell cited Ronald
Reagan, the “Great Communicator” as a great leader “because of his uncanny
ability to communicate”. He shared “four
basic truths” to be a more effective communicator: Simplify your message, see the person, show
the truth and seek a response. Maxwell
concluded this chapter with a daily take-away declaring that President Lincoln
did not “allow the importance of a piece of communication to complicate its
simplicity. Neither should we.”
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Webster’s definition
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My
thoughts
Ronald
Reagan is often cited as THE American president who could communicate. In this
book, Maxwell also asserted that Reagan “was a great leader because of this
uncanny ability to communicate”. So, I
already know that Reagan was a great communicator. What did he do to hone his communication
skills? Or was he born a great
communicator? Maxwell did not expound
upon this point. While he listed “basic
truths” and dispense advice on communication improvement, I would want to know
how Reagan did it. That would increase
the mileage of this chapter, In the
Daily Take-away section, Maxwell shared a story about President Abraham Lincoln
not “allowing the importance of a piece of communication to complicate its
simplicity.” The receiver of President
Lincoln’s message might have been clear as a bell on the President’s
direction. But Maxwell certainly did not
live his own tip on being “clear as a bell”.
I have no idea what the President was referring to in his message, and
neither did Maxwell made it simpler by contextualizing the message. A very good example could have been made of
President Lincoln’s story, but it was unfortunately wasted. Sure, I could google the context of the
message. Then again, I could also google
a list of indispensable qualities of leaders and not pay USD 17.99 for this
book.
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