The Social Paradox is written in a way which (to me) felt like the transcript of a Youtube video where a KOL is speaking directly to me. Not being an academic book, such a way to write would be engaging to readers used to short-form videos where it feels like they are being engaged directly. Although sometimes I feel like the author is rambling because there are less subheadings to guide readers along.
For people umfamiliar with psychology and hesitant about the thick psychology textbooks, The Social Paradox would be a lighter way to become acquainted with psychology without the term hovering at the back one's mind.
I'm not sure if the author meant for the full title of the book, or if the small print 'Autonomy, Connection, and Why We Need Both to Find Happiness' was added by the publisher to make this book more appealing to the casual bookshop shopper who may be daunted by 'The Social Paradox'. I came away after reading this book feeling like Von Hippel had framed this entire book on the importance of Connection to find happiness, instead of needing 'BOTH' as what the small print of the title suggested.

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